Your Most Powerful & Memorable Differentiator: Your Stories

I was reminded today when I read a terrific post on the importance of storytelling in corporate branding at Beg To Differ of the crucial importance of storytelling to job seekers who desperately need to set themselves apart during the job search process. The importance of the personal story was perfectly...

July 29th, 2010 | Featured, Interviewing, Networking, Resume, The Search, Uncategorized | Read More

The Most Ingenious Way to Land a Job Ever. For Less Than $6.

Alec Brownstein decided he wanted a job with one of NYC’s top creative directors, and wasn’t going to wait around for a job opening to apply. In a bold and impossibly creative move, he spent six dollars and came up with this: Alec’s approach was so simple and so direct, that it will undoubtedly...

May 14th, 2010 | Featured, Interviewing, Networking, Social Media, The Search | Read More

Job Search Experiment Episode 8: Raising Your Profile

In our ongoing real-life, real-time job search experiment with Cleveland sales executive Tim Krenn, we shift our focus to raising Tim’s personal profile online. In earlier episodes, Tim was guided through the process of creating his online persona on assorted social media platforms, crafting his...

March 19th, 2010 | Interviewing, Job Search Experiment, Networking, Social Media, The Search, Video | Read More

Job Search Experiment Episode 7: Your Bio

As we continue our real-life, real-time job search experiment with Cleveland sales executive Tim Krenn, we focus on one of the essential, yet often overlook elements of the job search that may prove even more important than your resume: your online bio. As the job search process shifts even more to the...

March 15th, 2010 | Featured, Interviewing, Job Search Experiment, Networking, Social Media, The Search, Video | Read More

Job Search Experiment – Episode 6: Positive Feedback

Though readers may view this ongoing series tracking the job search of Cleveland sales executive Tim Krenn as an interesting case study, for Tim this is real life. The guidance we provide needs to produce real results in the form of a job offer out there in the real world. That’s why this morning’s...

March 10th, 2010 | Featured, Interviewing, Job Search Experiment, Networking, The Search | Read More

Job Search Experiment Episode 5: Your Story

When we last left Tim Krenn, our Cleveland-based sales executive, we instructed him to create his personal branding statement – the single sentence that defined the value that he brings to an organization. Tim examined his professional strengths and crafted the statement: I’m the guy who can...

March 9th, 2010 | Interviewing, Job Search Experiment, Networking, The Search | Read More

Job Search Experiment Episode 4: Personal Branding Statement

Day 4 of our real-life, real-time job search with Cleveland sales executive Tim Krenn. For those of you just tuning in, we’re documenting the real-life job strategies and efforts of a Cleveland-based sales executive whose looking for a new job. So far, we’ve had Tim create his social media identities...

March 5th, 2010 | Featured, Interviewing, Job Search Experiment, Networking, Social Media, The Search | Read More

Job Search Experiment Episode 3: Creating a Personal Brand

Day 3 of our real-life, real-time job search with Cleveland sales executive Tim Krenn continues with a focus on how to create and market your personal brand. Over the course of our first couple of days, we instructed Tim how to create his social media identities, how to create a blog focusing on his...

March 4th, 2010 | Interviewing, Job Search Experiment, Networking, Social Media, The Search, Video | Read More

Real-life, Real-time Job Search Experiment: Episode 1

This week starts a new real-life real-time experiment detailing the job search efforts of Tim Krenn, a Cleveland sales executive who like millions of Americans recently found himself out of work and in need of a new job. Tim approached me a couple of weeks ago asking for advice on how to refine his...

March 1st, 2010 | Featured, Interviewing, Job Search Experiment, Networking, Resume, Social Media, The Search, Video | Read More

Value of a Thank You Note: $1 Million

For those of you still skeptical about the value of a thoughtfully written thank you note to those you interview with, I present the story of an anonymous Cleveland executive (let’s call her Jane Doe) who was told yesterday that she received a six-figure job over her competitors because she was...

February 17th, 2010 | Featured, Interviewing, Networking, The Search | Read More

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